South Dakota State Library: Digital Collections
The Governor’s Office of Economic
Development is launching a new ad
campaign that promotes South Dakota as
CNBC’s No. 1 State for Business.
The campaign, which was created with the
help of Lawrence and Schiller agency in
Sioux Falls, will run from January 2014 to
June 2014. It consists of print ads,
billboards and airport advertising.
“We are really excited about this campaign.
Being declared the best state in the United
States for business is definitely a message
we want to share with companies
considering a new location,” said
Commissioner Pat Costello. “We are
constantly on the lookout for new ways to
promote ourselves, and this campaign will
go a long way in using this distinction to its
Print ads will run through the course of the
campaign in Bloomberg Business Week, Entrepreneur, FAST Company, Forbes, Fortune,
and Money. One-time bonus ads will also run in January in Sports Illustrated, The Week,
Times, and Bloomberg Business Week.
Billboards will go up in four locations viewable to drivers entering South Dakota, and similar
ads will be placed in the Minneapolis and Chicago airports.
Join the GOED staff in promoting South Dakota as America’s No. 1 Place for Business in
your e-mail correspondence. To use the image below in your Outlook e-mail signature,
simply copy it from this newsletter. Then, in Outlook, go to “File,” “Mail,” “Signatures,” and
then paste the image at the bottom of your existing signature.
Made in a South Dakota – a
program geared towards
promoting South Dakota made
products online – will come to a
close the end of this year.
The program was renewed in
2003 to give small South Dakota
manufacturers and artists a
presence on the internet. The
website will go offline Dec. 31.
Office of Economic
from the Small
program to support
accepted into the
The communities of
South Shore and
White Lake were all
awarded grants for
This is a publication of the Governor's Office of Economic Development. Commissioner-Pat Costello; Deputy
Commissioner-Nathan Lukkes; Marketing and Public Relations Director-Mary Lehecka Nelson; Editor and Designer-
Jennifer Lambley. © Copyright 2013
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